• Marketing Specialist

    Location US-FL-St. Petersburg | US-MI
    Posted Date 6 months ago(2/19/2019 11:46 AM)
    Job Code
    DJOB
    Clearance Required
    Not Required
  • Position Summary

    Avineon is seeking an enthusiastic Marketing Specialist to help us in our overall marketing efforts. The Marketing Specialist will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

    Duties & Responsibilities

    • Conduct market research to find answers about customer requirements, habits, and trends.
    • Brainstorm and develop ideas for creative marketing campaigns.
    • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.).
    • Communicate with external vendors to execute promotional events and campaigns.
    • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
    • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, web, video, etc.).
    • Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.
    • Undertake individual tasks of a marketing plan as assigned.
    • Deliver effective marketing programs that will help our reputation and growth.

    Education - Experience & Skills Required

    • Proven experience as a marketing specialist or in similar role.
    • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/social media, etc.) and market research methods.
    • Demonstrable experience in marketing data analytics and tools.
    • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (web analytics, Google Adwords etc.).
    • Knowledge of HTML, CSS, and web development tools (e.g., Dreamweaver) preferred.
    • Well-organized and detail oriented.
    • Exceptional communication and writing skills.
    • Commercial awareness partnered with a creative mind.
    • Well-versed in specialized marketing concepts, principles, and tactics.

    Education

    • BSc/BA in marketing, communications, or equivalent preferred.

    Avineon, Inc.is an Equal Opportunity/Affirmative Action Employer. We provide equal employment opportunities to all applicants and employees without regard to race, color, religion, gender, national origin, age, disability, or genetic information.

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